Streaming Video Winners And Losers 2017

Who is winning the streaming video wars and who is losing?

According a recent Gartner report

Total SVOD market was $18.7 billion in 2017, an increase of 28 percent from 2016. Netflix forecasts¬† revenues for 2017 around $11B, capturing ~60% of this market. Hulu has ~8%, HBO ~2%. Amazon doesn’t charge for SVOD separately, it’s included with Amazon Prime membership.

Winners

  1. Netflix (100M+ Subscribers, $11B)
  2. Amazon (70M+ Subscribers, included in Prime)
  3. HBO Now (2M Subscribers, $360M)
  4. Disney (Launching 2019)

Losers

  1. Youtube (1.5M Subscribers, $180M)
  2. Hulu (17M Subscribers, $2B)
  3. Broadcasters (NBCU, CBS, Fox, Turner, AMC, Discovery, Viacom, A&E, BET, Scripps, ABC)

Table 1: End-User Spending on Consumer Video Media Services, by Service Category, Worldwide, 2016-2020 (Billions of Constant U.S. Dollars)

 

2016

2017

2018

2019

2020

Pay-TV Services

275.2

282.0

288.4

302.5

309.1

S-VOD Services

14.6

18.7

22.9

26.6

30.1

T-VOD Services

11.8

13.6

15.5

17.5

19.2

Total Video Media Services

301.6

314.3

326.9

346.6

358.4

Source: Gartner (May 2017)

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