Getting paid to watch Ads, is that actually a thing? Yes, indeed. It’s the most highly rated form of Ads as reported by eMarketer. In fact, the highest rated Ad Format in Q3 2017 by eMarketer research respondents is Rewarded Video followed by another form of rewarded video, Google calls “Playable Ads”. Compared to the

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Rewarded Ads, Lessons from Mobile Games

What are rewarded Ads? Ads that offer rewards to the consumer in terms of digital goods i.e. wifi, in-app coins etc How are mobile games taking advantage of rewarded Ads? Mobile games offer in-app purchased for real money ($$). Alternatively, they offer discounts to users for in-app items i.e. new life, new character, new level